Date and hours: Eicma will be held in Rho-Pero, at the exhibition centre of Fiera Milano, from 7th to 12th November 2017. Tuesday 7th: Admittance strictly reserved to members of the press from 8:30 am to 12:00 h while, for Italian and foreign trade operators, entrance hours are from 12:00 h; closing time 6:30 pm. Wednesday 8th: entrance reserved from 9:00 am to members of the press as well as Italian and foreign trade operators until 6:30 pm. From Thursday 9th to 12th open to the public: from 9:30 am to 6:30 pm for visitors and on Friday 10th November the show continues into the evening until 10:00 pm.
Pavilions: after the successful experience of 2015, Eicma once again occupies pavilions 9-11, 13-15, 22-24 and 18 making the visit to the pavilions easier for the public who can optimize their time visiting more stands, thanks also to the improved exhibition layout and better distribution.
Circuits for test rides: thanks to the new layout, you will have the chance to reserve circuits for test rides, an extraordinary opportunity for the public to test your vehicles directly.
Wi-Fi: the Internet connection will be at the disposal of all guests and for the whole duration of the event without time limits.
Also for this year near the institutional area , Eicma propose you Some thematic areas :
START UP AND INNOVATION, reserved for innovative or newly-established companies.
CUSTOM AREA is transformed and also includes the world of special bikes, which will have a place in all the pavilions next to the most prestigious names in the sector.
Eicma will also host the world of E-BIKES with the chance to use the dedicated circuit for the test rides, which last year was extraordinarily successful with the public.
SAFETY, the area dedicated to education and safety of the road.
TEMPORARY BIKERS SHOP will continue to please thousands of visitors with extraordinary offers and promotions from the best brands of accessories and clothing.
Lastly, there will be the new special area dedicated to TOURISM and to everything that revolves around the passion for travelling on two wheels.