WD-40 celebrates its 25th Anniversary in Italy

WD-40, among world leaders in the lubricants sector, will also be present at the 2024 edition of the Milan Show to celebrate its first 25th anniversary in Italy. WD-40 started its business in Italy in 1999, opening a branch in Bologna and introducing the Multifunctional Product to the Italian market. In 2011 the WD-40 Specialist range was launched and in 2013 the WD-40 Specialist Moto and WD-40 Specialist Bike lines. During EICMA, visitors to the WD-40 stand will be able to take part in the "Win & Ride" competition. But that's not all. On 7 November the company invites all visitors to meet Ducati Corse Off-Road team riders Antonio Cairoli and Alessandro Lupino, together with Ducati Corse Off-Road general manager Paolo Ciabatti, at the WD-40 Company stand (G28 | Hall 22). Also on display will be the Desmo450 MX, the bike with which Alessandro Lupino recently won the title of Italian Motocross Champion - MX1.