The Varese-based brand, particularly appreciated by off-road passionate enthusiasts, presents the new WABI goggle, proudly designed and manufactured in Italy. The name WABI, to be precise, is a principle of Japanese aesthetics “a quality of austere and serene beauty”, in particular a mood of spiritual solitude when you feel small in front of the wideness of nature and thus appreciate the essentials. On a technical level, the goggle features a clear Lexan lens with full UV protection, anti-fog and anti-scratch treatment, and mounts 3-layer sponges with CarbonX, for extremely fast sweat dissipation. This product also received the Climate Partner’s Carbon Neutral certification to protect the environment: each goggle has in fact zero impact, all carbon emissions that cannot be eliminated are in fact offset with measured and certified carbon credits.
Visit Ariete at EICMA 2023, Hall 22 - Stand C47.